This content originally appeared on St. Lucia Times.
Former Arsenal star Bacary Sagna finished his visit to Saint Lucia this week after meeting with the national Under-14 boys' team. This was the first public event since the Saint Lucia Tourism Authority (SLTA) announced its new brand deal with the English Premier League champions.Sagna visited with the Arsenal commercial team, who worked with the SLTA to create photos and videos showcasing the island. His name, image, and likeness will help promote Saint Lucia in different marketing campaigns.
